PVRIS is another similar band to BMTH. The layout of the adverts very simple and minimal but still gives details of when the album comes out. The white and black colour scheme is again very typical to rock magazines and therefore to the adverts found in them. There is a picture of the lead singer and the other two band members which shows the importance and involvement of all members. The shot type is a close up shot which captures details and facial expressions very well. I would like to use a close up shot inside my CD or as the cover of the CD. The font is very simple and straight forwards just like the advert itself and it allows the audience to get straight to the point. The black and white photography adds to the rock genre as it is considered to be dark and have a lot of heavy and dark emotions. I am considering using black and white photography in my own single advert, so this case study inspires me to do so.
Another useful case study
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